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Case Studies

Wat zijn de succesfactoren van de onderstaande revolutionaire bedrijven, acties en transacties?

 

01. Salesforce.com: Behind the Cloud

by Marc Benioff

 

02. The Starbucks Experience: 5 Principles for Turning Ordinary into Extraordinary

by Joseph A. Michelli

 

03. Barbarians at the Gate: The Fall of RJR Nabisco

by Bryan Burrough and John Helyar

 

04. The HP Way: How Bill Hewlett and I Built Our Company

by David Packard

    

05. Free: The Future of a Radical Price

by Chris Anderson

 

06. Het Belastingparadijs: Waarom niemand hier belasting betaalt, behalve u

door Martin van Geest, Joost van Kleef, Henk Willem Smits

 

07. Van 3 naar 10.000.000 vrienden: Hyves

door Raymond Spanjar

 

08. Winning

by Jack Welch & Suzy Welch

 

09. The Lean Start-up

by Eric Ries

 

10. Heart, Smarts, Guts & Luck, What It Takes To Be An Enterpreneur and Build A Great Business,

by Anthony Tjan (c.a.)

 

11. 'Ik ben Koopman', Kroniek van de familie Fentener van Vlissingen,

door Charles den Tex

 

12. Grinding it Out: The Making of McDonald's

by Ray Croc with Robert Anderson

 

13. To Sell Is Human

by Daniel Pink

 

14. The People's Tycoon, Henry Ford

by Steven Watts